Nowadays with black cab strikes it is time to discuss London cab companies. I always use mobile apps for ordering taxis so apps are paramount for me.
1. Long before UBER I have been using Addison Lee. Their app has been the best for a long long time. I still find it the most intuitive and user friendly app ever. The pricing is clear and transparent, you are offered a fixed quote and there is never "surge-pricing" when the demand is high. The app is also tracking a car for over a year know perhaps. I also book taxi in advance sometimes which is easy with Addison lee. It is not that posh even when you hire a Mercedes but the app is definitely better than the rest - for me at least.
2. Uber is criticised for many reasons but my biggest problem with uber is a quote estimate. It means you do not know how much you are going to pay which is not a problem with Addison lee. When you are stuck in traffic the quote can double. The app is not as simple and as intuitive as Addison lee's one. You cannot book a car in advance which is a huge disadvantage for me. I seriously do not understand why uber employs computational neuroscientist and nuclear physicist!
3. Green tomato - as much as I am a green person the mobile app of this environment friendly taxi provider is the worse.
4. Hailo app located you whenever you are so you don't need to catch a cab when it's raining (meaning always) in London. Th app works fine however I do not like black cabs as they are not comfortable.
If I need super-cheap airport transfer I use this company.
